A “Sound Matter Moment”
It matters little how good you are at your vocation or avocation; if your communication skills suck, the rest of your overall impression and impact will suffer. Many talented musicians, artists, and entrepreneurs have remained in obscurity, or the greats have fizzled far too fast due to poor interpersonal communication skills.
Simon & Garfunkel’s moody and melancholy hit, “Sound of Silence” was supposedly written about man’s lack of communication with his fellow man. The song reportedly took a full 6 months to complete the lyrics. You know these famous lines:
“And in the naked light I saw. Ten thousand people maybe more. People talking without speaking. People hearing without listening.” ~ Simon & Garfunkel
In my seminars, talks, and workshops, I assert that everyone’s favorite subject is themselves. And so therefore, one sound communication strategy is to consciously convey that you are at least as interested in others as they may be in you. In other words, focus on taking a few less selfies, and instead commit to being a bit more selfless, and attentive to others. Otherwise, you risk leaving people feeling flat; or just flat put-off.
Effective communication skills are complex, multifaceted, and require ongoing attention to master. The danger here is that this is an area that most people think they’ve already got down pat; and that no improvement is necessary. Hardly. Intimately understanding the intersection where human psychology and communication skills collide is an art and science I train on, and call “Communichology™.” And applying this skill set is necessary, not negotiable, to break the silence and turn the tide, by turning the volume down on crappy communication so prevalent, and only getting worse, in today’s society.
Remember, nothing is more memorable, or reaction-inducing than one’s ability to communicate well… or not.