Sound Matter Moment

Mixing Music, Marketing, & Motivation Topics with Rock n’ Roll References…

SMM: Black Gives Way To Blue**

A “Sound Matter Moment” Addiction and recovery, at the core, is first about feelings, or feeling states as it’s been put; and second about behaviors. Managing how you and I feel at any given moment is the great challenge of all human beings. When we feel good, when we feel bad, or somewhere in between… the…

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SMM: Black Gives Way To Blue**

SMM: Shooting Star

A “Sound Matter Moment” What often seems common in knowledge is uncommon in practice. Nowhere is this more evident than in what I call the “crock star” music business. I define “crock stars” as up-and-coming musicians who are basically full-of-it (i.e. shit), and full of themselves. The majority of what they tell you is a “crock.” They…

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SMM: Shooting Star

SMM: Go Your Own Way**

A “Sound Matter Moment” Author Malcolm Gladwell, in his great book Outliers, discusses at length, the legendary band Fleetwood Mac’s now-famous career arc, and rise to fame, as an illustration of the – often – very long time it takes to truly become great at something. To become a master practitioner. The group slugged it out…

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SMM: Go Your Own Way**

SMM: Dare You To Move

A “Sound Matter Moment” I get it. You get down. You feel out… sometimes, right? You get stuck in ruts… don’t we all… ? But this doesn’t have to mean you or I, have to be down and out all the time. Winners in the game of life aren’t victims; always blaming. Winners are victors; always beginning again. Winners exchange…

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SMM: Dare You To Move

SMM: Patiently

A “Sound Matter Moment” Patience… it’s that thing we’re all told we need to have; at the most inopportune times at times; the times when you want to have anything but… patience. A (noun), patience is defined as the capacity to accept or tolerate delay, trouble, or suffering. I wrote another Sound Matter Moment previously titled…

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SMM: Patiently

SMM: You Can’t Always Get What You Want

A “Sound Matter Moment” I’m pretty sure most of us forget sometimes… if we’re being honest that is. Forget about the struggles we all go through to achieve things in life. Whether little things, or big things… they’re the things that matter. At least, that matter to us. We endure much. We go through many…

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SMM: You Can’t Always Get What You Want

SMM: Someone Like You

A “Sound Matter Moment” Adele’s monster hit song from 2011, “Someone Like You” shot a jolt of electricity directly through me within seconds of hearing it for the very first time. This very rarely happens… It stopped me dead in my tracks with no choice but to listen, and just feel it… and then negotiate the pending emotions produced. Perhaps it was…

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SMM: Someone Like You

SMM: Who Are You

A “Sound Matter Moment” Who are you… really? What do you love to do? And do you stay true… to that? What are you passionate about? Do you know, or are you still figuring it out? Are you doing it, or are you faking it? Are you making progress, or are you making excuses? Are…

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SMM: Who Are You

SMM: Sound of Silence

A “Sound Matter Moment” It matters little how good you are at your vocation or avocation; if your communication skills suck, the rest of your overall impression and impact will suffer. Many talented musicians, artists, and entrepreneurs have remained in obscurity, or the greats have fizzled far too fast due to poor interpersonal communication skills. Simon & Garfunkel’s moody and melancholy hit,…

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SMM: Sound of Silence

SMM: Good Vibrations

A “Sound Matter Moment” Do you even care? Do you care how you’re “coming off” to others? If the answer is No, then stop listening to/reading now and click the hell off this site, stat. There’s nothing for you here. If Yes, then you’re in the right place. The timeless Beach Boys classic “Good Vibrations”…

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SMM: Good Vibrations

SMM: Give A Little Bit

A “Sound Matter Moment” Even though society often teaches the opposite; selflessness is underrated. Everything doesn’t always have to be, nor should it be, all about you (or me), all the time. What I call ‘real-world rock stars’ value service over being served, they give more than they take, they help… they don’t hinder. When we deliberately…

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SMM: Give A Little Bit

SMM: I Will Follow

A “Sound Matter Moment” Successful people understand the importance of paying close attention to details; to instructions; to the specific requests and desires of others when asked, and when applicable. They know when and how to… follow directions. Not blindly, but with and for a specific purpose. This is especially important if you want something from someone…

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SMM: I Will Follow

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